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CPV 79340000Open

France – Advertising and marketing services – Prestation d’agent de licence pour la définition et la mise en œuvre d’une stratégie de produits dérivés pour la marque de l’armée de Terre

Full title

France – Advertising and marketing services – Prestation d’agent de licence pour la définition et la mise en œuvre d’une stratégie de produits dérivés pour la marque de l’armée de Terre

Deadline23 Nov 2026, 10:00 UTC11:00 CET (Paris)
View original at Tenders Electronic Daily

France – Services de publicité et de marketing – Prestation d’agent de licence pour la définition et la mise en œuvre d’une stratégie de produits dérivés pour la marque de l’armée de Terre · Original title, French

Buyer: Sga / Sdpamg

Subject, as the notice states it: Prestation d’agent de licence pour la définition et la mise en œuvre d’une stratégie de produits dérivés pour la marque de l’armée de Terre

Why this is here
  • Defence buyer
  • Defence body
Defence buyer, ordinary purchase

Listed by our automatic rules, with how sure we are estimated from checked samples; see how

Only the buyer is a defence body; the notice itself is not marked as defence.

Key facts

Estimated value
EUR 1,000,000
Estimated
Notice ID
728058-2026
Published
Procedure
Negotiated procedure with prior call for competition
Legal basis
Directive 2014/24/EU (public procurement)
Code 32014L0024
Buyer country
FRFrance
Security clearance
Not detected
Subcontracting
Not detected
Lots
1

Who may bid

Directive 2014/24/EU (public procurement)

The buyer must treat every company equally and without discrimination (Article 18), so a company from any EU country may bid on the same terms as one from the buyer’s country. Companies from a country that is party to the WTO Government Procurement Agreement, or to another agreement binding the EU, are treated in the same way for the contracts that agreement covers (Article 25). For companies from other countries the directive says no more: read the notice.

What the act says, not advice: the notice and the buyer set the conditions.

Who wins such contracts in France

CPV codes

  • 79340000MainAdvertising and marketing services

Same notice in other sources

Version history

One version observed so far.

What counts as a new version

We keep a new version when the title, buyer, country, procedure, legal basis, value, currency, publication date, deadline, product codes, source link or status changes. Earlier versions are never overwritten or deleted. History starts when we first saw the notice; our archive began in September 2026.

  1. Version 1 · Detected First observed by DefenceGate

Source and attribution

Source
Tenders Electronic Daily
First seen by us
Source last collected
Licence
Commission Decision 2011/833/EU; notices freely reusable incl. commercial
Attribution
Source: TED (Tenders Electronic Daily), © European Union
View original (opens in new tab)

More from this buyer

All tenders from Sga / Sdpamg

Listed by our automatic rules, with how sure we are estimated from checked samples; see how